Free Marketing Strategy Workflow
You’re about to use Nova’s visual workflow builder to design your marketing strategy from scratch, whether you have the expertise or not, then collaborate in real-time with your team in real-time.
What’s in the workflow
you’re about to get:
SWOT Analysis and Competitor Analysis
You will do a SWOT analysis as well as competitor analysis to visualize your place in the market and your current objectives. Assess who your main competitors are and keep tabs on their activities. It will help you find new opportunities, identify possible weaknesses, and inspire you.
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Brainstorming with 7Ps Growth Strategies
At this point you will start brainstorming about your marketing strategy using the 7Ps marketing template. This will be a good tool to invite your team, clients and guests to collaborate. The tool will help you determine what your brand or product offers and develop the best product, price, communication, promotion, and place strategy to stay competitive.
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Action plan
Once you have a clear marketing strategy, you and your team can start defining your action plan by outlining all the actions needed to reach your goals. Use this session to brainstorm and test your timelines and main milestones. Once the action plan is right – you can add this inside your favourite project management platform.
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Risk Management
Help your team to understand risks being taken, and assumptions you and your team are making in relation to the current status of the strategy and the future of the strategy, to help ensure everything goes to plan.
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You can use this marketing strategy template to build your marketing strategy even if you don’t have a CMO or Marketing Manager yet.
It is a guided workflow using best practice methodologies and tools in a fully customizable and collaborative space.
Nova is your organization’s new ‘Thinking Operating System’ for Marketing Strategy
Think of Nova as the ‘thinking operating system’ of your organziation, where your valuable processes are built and visualized, iterated upon, and protected. Build your Marketing workflow in Nova and collaborate on it with your team, use it to onboard new employees, and use it to keep the company knowledge base in one place when employees leave.
Share with your team, clients, and freelancers
Invite your team, clients, and freelancers and capture everyone’s knowledge and ideas in one place.
Keep everyone accountable
Add session duration and due dates and invite your team to each session to start and finish on time. Keep your team accountable and self-managing with our automation and automatic reminders.
Save time looking for templates, tools, or instructions
Find all the marketing tools you will ever need in our tool library. Every one of our tools includes a step-by-step guide that will ensure you reach your goals without having to look for instructions or train anyone.
Notes, documents, and conclusions – organized
Documents, forms, conclusions, and resources are integrated automatically in the process so you can find documents and conclusions whenever you need them.
Whiteboards to lead meetings and visualize ideas
Lead your meetings and discussions using a digital whiteboard and our card decks. Our whiteboard includes features like sticky notes, timers, tasks, templates, stickers, call rooms, etc
Manage your tasks
Find all your tasks organized by due date in “My tasks” or in your projects or Kanban boards. Filter tasks by status and take action when tasks require your attention.
Our Mission
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Our users are diverse and many of them work at start-ups, creative organizations, agencies, NGOs, universities, government institutions, and R&D departments. We are proud to have a global community, and our vision is to support small and large companies to develop solutions for today’s global challenges.
