Skip to content
Nova — The Business Operating System for Cross-Functional Execution
EN ES

Systemize execution.

Empower autonomous teams.

Bring processes, governance, decision rights, and cross-functional teams under one roof with Nova. Our AI platform orchestrates complex processes so teams, clients, and stakeholders deliver results seamlessly—without silos or unnecessary meetings.

Free plan available  ·  No credit card  ·  200+ teams over 8 years

Nova · Process
Pinned Meetings & Rituals
Active
Progress tracking
Every 3 mo · day 28
Active
Team retro
Monthly · day 11
Active
Team Pulse (survey)
Every 3 mo · day 24
Step 01 Research
1Work sessions
Active
Audience & Value
Aug 26 · Persona
Due this week
SWOT Analysis
Aug 28 · 1d
Due this week
Competitor's Strategy
Aug 28 · 2d
Step 02 ✍️ The strategy
2Work sessions
Active
The Offer
Message & Design
Not started
Channels
Channel Strategy
Not started
Brainstorming
7Ps Marketing Mix
Step 03 Calendar (action plan)
3Work sessions
Not started
Build Assets & Launch
Custom
Not started
Approval
Offer Pressure-Test
Not started
Calendar & owners
Whiteboard
Step 04 🧩 Execute
4Work sessions
Not started
Session / Task
Not started
Session / Task
Not started
Session / Task
42%
+
Log an update
Win  ·  Conclusion  ·  Deliverable  ·  Blocker  ·  Date  ·  Note  ·  Critical
TypeUpdateDateWhereWho
Conclusion In the retrospective the team agreed to enforce a feature freeze three weeks prior to launch and build a permanent QA device lab to eliminate hardware dependencies on future releases. Aug 28, 6:44 PM Team retro EEmma
Conclusion SWOT synthesis: strong 1.2M daily active user base and low battery consumption, offset by a 14% onboarding drop-off. Live-ops seasonal events are the biggest growth opportunity. Aug 28, 6:43 PM SWOT Analysis EEmma
Marketing initiative
People & ownership
Work itemLeadsCollaborators
Competitor's Strategy Due this week
Aug 28 – Aug 30
EEmma MMaria (Marketing…) AAna (PM)
SWOT Analysis Due this week
Aug 28 – Aug 29
EEmma DDavid (Strategy) AAna (PM)
Audience & Value Active
Start: Aug 26
EEmma MMaria Nova AIAI + Add
The Offer Active
Start: Aug 26
+ Add lead DDavid (Strategy) Nova AIAI
Ritual / HabitAssigneesCompletionWhen
Progress tracking: Execution rhythm M D 1 session
Every 3 months on day 28
Next: Aug 28, 2026
Team retro M A 2 sessions
Monthly on day 11
Next: Sep 11, 2026
Team Pulse (survey) E M A 2 sessions
Every 3 months on day 24
Next: Nov 24, 2026
2 ✨ Highlight key features & differentiators — standout capabilities and functional details.

Indicate the 3–5 most compelling features that set this product apart from alternatives. List each on a separate sticky note and vote 👍 on the most impactful ones.

Mark complete for me Mark closed for all
5 answers
RRo
Add a note…
Nova AI
Sub-15-min multi-appliance cooking — consistent texture across air fryers, ovens, stovetops. View more
DDavid
This is the wow factor for us. Lead with it in the deck — no competitor is even close.
Nova AI
Fermented umami base — proprietary formulation delivering rich savory depth, juicy bite. View more
SSarah
Price parity is the one that removes the biggest reason people don't try plant-based. Huge.
Nova AI
Clean-label high-density protein — complete satiety, minimal ingredients. View more
Nova AI
Cross-cuisine versatility — flexible centerpiece across diverse recipes. View more
Session · 3 of 5
🚀 Plan your next 30 days for the launch

Now that you've laid the foundation, define your plan for the next 30 days. 🥇 Which actions would you implement first?

TaskAssignedDue
Clarify your positioning 🎯
MMaria Sep 2
📣 Share personal founder story to build trust
+ Add End date…
👥 Define your ICP (Ideal Customer Profile)
DDavid Sep 8
✍️ Collect early testimonials & reviews
+ Add End date…
🌐 Prepare a killer landing page
AAna Sep 12
💌 Build a launch email list
+ Add End date…
Quarterly Plan · 90-Day Goals
90-Day Plan
Quarterly Theme / Focus
One phrase that captures the quarter's push.
Critical Number · The #1 Metric
The single measure that matters most this quarter.
Quarterly Rocks 3–6 Priorities
Priority (What)KPI / MeasurableWho (Accountable)
1e.g. Launch self-serve onboarding80% of new users activateA. Rivera
2   
3   
1 The project is well organised, responsibilities are clear and I have what I need to do my best work.
👉 1 - Strongly disagree to Strongly agree - 5  |  Category: Clarity
1
2
13
104
45
View participant scores (25)
2 I feel productive, motivated and I have enough time and resources to deliver things on time.
👉 1 - Strongly disagree to Strongly agree - 5  |  Category: Time management
1
32
63
84
35
View participant scores (25)
Competitive Analysis · Whiteboard
Branding
Tone, tag lines, site
Playful, direct copy · lots of green
Emoji-heavy · founder-led
Corporate blue · tag: "operations, simplified"
Value Prop
How they solve the pain
"Do less to get more" — automation-first👍
All-in-one dashboards
AI copilots (still vague)
Content
Blog, PR, social, YT
Weekly newsletter · 15k subs
LinkedIn thought leadership
Price
& promotions
$99 / seat / mo
Free tier · 3 users👍
Annual: 20% off
Aa

SWOT Analysis

Internal
External
Helpful
Harmful

Strengths

Internal advantages you can build on.

Weaknesses

Internal gaps to improve or protect.

Opportunities

External openings you can capture.

Threats

External risks to prepare for.

1 🎯 Define who you're actually talking to — and why they should care.

Start with the segment that gets the most out of your product today. Describe them in your own words: who they are, what they're trying to get done, and what usually gets in their way.

E
start typing…
B I Aa Normal Save
2 Identify the key factors buyers and non-buyers consider when choosing (or not choosing) your product.
E
start typing…
B I Aa Normal Save
3 🎯 Define your new market & value proposition

Based on your reframed market boundaries, articulate a new target market and a unique value proposition. Fill in: Our [product] helps [target segment] who want [core need] by offering [unique value].

1 🎯 Craft your core promise

Articulate the single most important benefit your audience will gain — in their language, focused on their desires and pain points, not your features. Use the frame: [target audience] + [achieve dream outcome][overcome specific obstacle].

E
start typing…
B I Aa Normal Save
2 🪝 Design your attention hook — what phrase or question makes them stop scrolling and want to learn more?
E
Add a note…
1 📊 Check Priority Status

Select the option that best describes the overall status of your key initiatives or top priority right now.

Add a note…
2 🎯 Detail Key Priorities & DeliverablesEmma (PM)

Based on the status you selected, clearly articulate your top 1–3 priorities for the upcoming period.

taskassigneddueremove all
Requirements gathering and proposal
E Aug 31, 2026
Market evaluation and pricing considerations
M Aug 31, 2026
Choose a design solution (create mockups and gather feedback)
D Aug 30, 2026
Risks, cost, opportunity analysis (design perspective)
Share proposal for approval (get approval)
1 ❤️😌 What went well?

What should we continue doing because it's currently working well? What practices are contributing to progress, keeping the team motivated, and moving in the right direction? 👇 Add one suggestion per sticky note.

2 answers
E Emma
Add a note…
M Maria (Marketing lead)
Our team was working really well together.
❤️ 2 +
A Ana (PM)
We have less meetings and we are now working async a lot more. I feel like I can get a lot more done and think about the strategy much better.
View more
🔥 1 +
2 👎🥺 What didn't go well?

What slowed us down, blocked progress, or drained energy? Name the friction points so we can fix them.

Strategy is easy.
Execution is where companies die.

You have a plan, yet most of it won't happen. Days get consumed by endless meetings just trying to align departments, while ownership vanishes, decisions stall in inboxes, and strategic goals sit still. Even with AI tools, work remains inefficient and disconnected. The real bottleneck isn't your plan — it's the daily drift. Fragmented processes, unclear ownership, and poor coordination across departments keep decisions stuck in inboxes and teams buried in status meetings.

Nova brings process clarity, explicit ownership, and seamless cross-functional coordination to every goal, ensuring your strategy actually gets executed.

Meet Nova AI: Your 24/7 Operations Lead

Nova is the cross-functional operating system that structures how teams coordinate, decide, and execute together — with AI built in as a true team member that owns part of the work. Think of Nova AI as the Operations Lead that will build your processes, team rituals and ideal environments for collaborations and progress. Turn your plan into who-does-what-by-when in minutes.

Learn more about Nova

Here's what it actually does:

Builds the process for your team to win

It sets up clear, proven processes so teams work together with clarity — making progress inevitable.

Connects humans and AI coworkers

It routes work between your internal team, external clients, partners, and AI agents — so everyone knows their exact role.

Eliminates unnecessary meetings

Nova AI brings people in only when it's their turn to make a decision or lead a step — not for another 60-minute sync.

Enforces accountability on autopilot

It tracks deadlines, defines decision rights, sends reminders to stakeholders, and keeps decisions held — so nothing sits waiting in someone's inbox.

Breaks silos between departments

Cross-functional collaboration built into every process — so marketing, product, sales, and operations work as one system, not four separate teams.

1x 8x

Increase velocity 2–8x

When decisions land, handoffs route, and AI handles the prep work — the same team moves 2 to 8 times faster on the work that matters.

Drive growth through productivity

When your team spends less time coordinating and more time executing, output compounds — and the business grows without adding headcount.

Increase autonomy

People know what they own, what's expected, and what comes next — so they move without checking in, and you stop being the bottleneck.

Nova — The Business Operating System for Cross-Functional Execution.

Turn high-level goals into structured visual processes, align cross-functional teams, and execute initiatives — without losing momentum.

1Automation

Automate business processes.

Automate your processes — including how teams collaborate and the role AI plays in the work. Set decision rights and expectations, enforce policies, and deliver audit-ready proof, consistently.

2Strategy → Execution

Structure your strategy & execution.

Transform ambiguous business goals into guided visual frameworks. Go from high-level roadmaps and OKRs to step-by-step team execution seamlessly.

Set your operations

I manage _ _ _ _

Showing 8 processes

Nova · Recurring processes
Process Department Cadence Collaboration
Product RoadmapProductAnnualJEAMCross-functional View process
Product InitiativeProductOn hookJAMCross-functional View process
Marketing InitiativeMarketingOn hookJEAMCross-functional View process
Marketing StrategyMarketingAnnualJEAMCross-functional View process
Sales SprintSalesQuarterlyDSAssignees View process
Client Onboarding → HandoffSales · Account MgmtOn hookDSAssignees View process
Team OnboardingHR · ManagementOn hookDSAssignees View process
Strategy ClarityManagementAnnualCRManagement View process
OKRs & CadenceManagementQuarterlyCRManagement View process
Monthly Business ReviewManagementMonthlyCRManagement View process
Quarterly RocksManagementQuarterlyCRManagement View process
Strategic PlanningManagementAnnualCRManagement View process
Departmental ScorecardHR · ManagementMonthlyCRManagement View process
Leadership HabitsManagementOn hookCRManagement View process
Team ManagementHR · ManagementWeeklyCRManagement View process
Business PlanManagementAnnualCRManagement View process
HiringHR · ManagementOn hookDSAssignees View process
Priority Monthly MeetingManagementMonthlyCRManagement View process
Stakeholder MeetingManagementOn hookCRManagement View process
Round TableManagementMonthlyCRManagement View process
Monthly PlanManagementMonthlyCRManagement View process
Product-to-Marketing HandoffProduct · MarketingOn hookJEAMCross-functional View process
Feedback MeetingProductOn hookJEACross-functional View process
Social Media PlanningMarketingMonthlyEMAssignees View process
Job ScorecardHR · ManagementOn hookDSAssignees View process
Team SurveyHR · ManagementQuarterlyDSCCross-functional View process
Team PulseHR · ManagementMonthlyDSAssignees View process
Client QuestionnaireSalesOn hookDSAssignees View process
Group ManagementManagementWeeklyCRManagement View process
Product RoadmapJEAM
ProductAnnual
Cross-functional View
Product InitiativeJAM
ProductOn hook
Cross-functional View
Marketing InitiativeJEAM
MarketingOn hook
Cross-functional View
Marketing StrategyJEAM
MarketingAnnual
Cross-functional View
Sales SprintDS
SalesQuarterly
Assignees View
Client Onboarding → HandoffDS
Sales · Account MgmtOn hook
Assignees View
Team OnboardingDS
HR · ManagementOn hook
Assignees View
Strategy ClarityCR
ManagementAnnual
Management View
OKRs & CadenceCR
ManagementQuarterly
Management View
Monthly Business ReviewCR
ManagementMonthly
Management View
Quarterly RocksCR
ManagementQuarterly
Management View
Strategic PlanningCR
ManagementAnnual
Management View
Departmental ScorecardCR
HR · ManagementMonthly
Management View
Leadership HabitsCR
ManagementOn hook
Management View
Team ManagementCR
HR · ManagementWeekly
Management View
Business PlanCR
ManagementAnnual
Management View
HiringDS
HR · ManagementOn hook
Assignees View
Priority Monthly MeetingCR
ManagementMonthly
Management View
Stakeholder MeetingCR
ManagementOn hook
Management View
Round TableCR
ManagementMonthly
Management View
Monthly PlanCR
ManagementMonthly
Management View
Product-to-Marketing HandoffJEAM
Product · MarketingOn hook
Cross-functional View
Feedback MeetingJEA
ProductOn hook
Cross-functional View
Social Media PlanningEM
MarketingMonthly
Assignees View
Job ScorecardDS
HR · ManagementOn hook
Assignees View
Team SurveyDSC
HR · ManagementQuarterly
Cross-functional View
Team PulseDS
HR · ManagementMonthly
Assignees View
Client QuestionnaireDS
SalesOn hook
Assignees View
Group ManagementCR
ManagementWeekly
Management View

Your processes — built by AI in minutes. Run by Nova. Worked by your team.

3Living processes

Stop managing work in dead documents.

Nova AI turns static plans into real-time living processes — acting like a GPS for your team. Everyone gets a clear, guided path showing who does what, what "done" looks like, and how cross-department handoffs happen without side-channel confusion.

4Autonomous ownership

Built-in accountability, zero micromanagement.

Every work session, decision, handoff, approval, and deliverable has a clear owner and a pre-set next step. Teams move forward independently, while clients and partners complete their parts on time without constant chasing.

5Async decisions & governance

Cut 20–60% of your status meetings.

Nova captures inputs, feedback, and formal sign-offs asynchronously — reserving live meetings strictly for complex, strategic discussions. When you do need to meet, Nova helps plan the agenda to make it effective so you never have to meet twice for the same topic.

6Cross-functional

Teams that work together.

Cross-functional collaboration built into every process. When engineering needs marketing's input, or sales needs product's sign-off, the handoff happens inside the work — not in a side channel where ownership gets lost.

7Decisions & governance

Decisions made faster and with clarity.

Decision rights and governance. Nova captures input, feedback, and approvals across departments — and decisions are defined with owners and captured when made, unlocking next steps.

8Onboarding

New hires get up to speed in weeks, not months.

When someone joins, they don't have to shadow three executives to figure out how things work. They inherit a working operating system. They are guided in each step of the process, so they know what's expected, what's next, what good looks like, who they need feedback from, and the role they play — so they start delivering value 40–80% faster.

9AI as a teammate

A true teammate — not a chatbot, not a generic agent.

Don't make your team babysit prompts. Nova takes on active roles directly inside your processes: brainstorming with your team in real time, drafting first passes, gathering context, and staging decision docs for human sign-off. Nova owns its contributions so you can clearly recognize what is being reviewed.

10Rhythms & cadences

Set your team's discipline and culture to stick.

The weekly check-ins, quarterly plans, and decision reviews live in Nova and just happen — so how your team works starts to actually work that way.

Start leading.
Here's what actually changes.

When the structure does the work you used to do manually, every dimension of how the team operates shifts.

Without Nova Area With Nova
Strategy lives in a deck. The team has a different interpretation of what it means every week.
Clarity
Every initiative has a clear path — milestones, owners, and next steps the whole team can see and follow.
"I thought you were handling that." Ownership is assumed, never confirmed.
Accountability
Every work session and decision has a lead — with clear responsibilities defined for every collaborator involved. No chasing. No guessing.
Decisions get made, re-made, and debated again. Nobody is sure what was actually agreed.
Decisions
Every decision is logged with context, owner, and date. It doesn't get re-litigated. It holds.
Approvals happen informally — or not at all. Key sign-offs get missed or assumed.
Approvals
Decision rights and governance are defined upfront. The right people sign off at the right moment — no informal approvals, no assumptions.
Departments operate in isolation. Information is siloed. Misalignment shows up too late.
Silos
Cross-functional work is structured, visible, and collaborative. Less duplication. Less meetings.
The loudest voices dominate. Seniority overrides good ideas. Quieter team members disengage.
Collaboration
Every voice is heard — structured input means ideas surface based on quality, not confidence or rank.
Everything routes back to leadership. The team waits before acting. Decisions stall.
Autonomy
Teams act with autonomy within clear boundaries. Leadership is freed up for the work only they can do.
People feel busy but purposeless. Progress is invisible. Energy and morale quietly erode.
Motivation
Teams see their work moving. Wins are visible. Contribution is recognised. Momentum is real.
Culture lives in a values poster. It's referenced in all-hands and forgotten by Tuesday.
Culture
Culture becomes the habits and rituals the team actually runs — repeated, structured, and real.

What happens when leaders stop being the glue

"We went from being stuck — with me having to be everywhere and overworking — to I'm working part-time and we opened a new office. What Nova gave me is time back to think, to grow, to achieve."

Alejandra, Co-founder & COO
Creixent

"It made my team proactive. They could start a project, move to next steps, and not wait for me. We also use it to gather feedback from clients async — it's helped us move things faster and given the team confidence to take ownership and initiative."

Derek
Principal

Pick something you already work on — and run it better.

Choose any process your team already deals with. Nova structures it, assigns ownership, and keeps everyone moving — from day one.

MULTI-SESSION

Build Good Leadership Habits

Organise essential routines into daily, weekly, monthly, and annual rhythms — so your leadership team never misses the activities that actually move the organisation forward.

Start with this process
MULTI-SESSION

Define an Objective & Execution Plan

Set a clear objective and build the structured path to reach it — with sessions, ownership, and checkpoints built in so the team moves without you holding it together.

Start with this process
MULTI-SESSION

Cash Acceleration Strategy

A 4-step framework to find smarter ways to make more money or spend less — structured so your team can work through it collaboratively and commit to clear actions.

Start with this process
MULTI-SESSION

Launch a Product, Feature or Service

From understanding the problem to analysing solutions, aligning stakeholders, and building a clear action plan — structured all the way through so nothing falls through the cracks.

Start with this process
MULTI-SESSION

Team Onboarding

Walk new team members through culture, tools, and how you work — including a 30, 60 or 90-day plan. Onboard multiple people at once while keeping full visibility on their progress.

Start with this process
MULTI-SESSION

Client Kickoff to Handoff

Manage the full client engagement — from kickoff to handoff. Divide internal work from client touchpoints, track approvals and decisions, and keep everyone aligned throughout.

Start with this process
SESSION

Asynchronous Meeting

Lead a meeting asynchronously — discuss ideas, collect structured input from everyone, and reach a decision with fewer calendar conflicts and no dominant voices.

Start with this process
SESSION

Stakeholder Meeting

Lead an effective meeting where every stakeholder is heard — run it live or async. Structured so decisions get made, ownership is clear, and no one leaves confused about what happens next.

Start with this process

Questions, answered.

Nova is the process management platform for scaling teams — where cross-functional strategy becomes who-does-what-by-when, decision ownership sits with the people accountable, and AI coworkers carry pieces of the work between people. Without the prompting, and without the micromanaging.

Processes aren't just documented — they're lived. Leaders don't babysit. Decisions don't wait for meetings. Teams don't wonder. Nova connects people across departments and stakeholders in real time — when they need to review, provide feedback, approve, or execute.

Nova is built for any company of roughly 10 to 800+ people where the work between teams has become the thing slowing everyone down. The industry doesn't matter — what matters is that your team needs structure to move faster. For example, we work with scaling startups, agencies, pharma companies, banks, universities, non-profits, and franchises. Some companies use it across the whole organisation; others start with the departments where cross-functional collaboration is most complex — like product, marketing, operations, or client-facing teams.

Nova might not be the right fit if:

  • You're a team of 5 or fewer — at that size, everyone still just knows how things work. If you're gearing up to scale, though, this is the right moment to start shaping processes — before chaos gets ahead of you.
  • You want a simple task list or project tracker — Nova is an execution system, not a to-do app.
  • You're not ready to define how your team actually works — Nova requires clarity, and that starts with you.
  • Your team isn't comfortable working outside spreadsheets and docs yet.
  • You're looking for a tool to automate emails or activities between multiple tools.

If that's you today — bookmark us. When the work between teams becomes the thing slowing you down, that's when we should talk.

At Nova you can create AI coworkers to work with you and your team. Each coworker can be assigned to steps and work sessions — to brainstorm with the team, find information, turn ideas into deliverables like presentations and documents, and more.

Nova's AI coworkers don't have to be prompted, and don't work as individual assistants — they're another team member with a role and responsibilities within the process. The work done by AI is signed by AI, so the human team never uses AI's work without double-checking or doing their part.

  • Faster results — team and company objectives ship 2× to 10× faster, because handoffs stop stalling and decisions don't wait for the next meeting.
  • Fewer meetings — teams typically cut meetings by 20% to 80%. The process holds the state, so you stop syncing to figure out where things stand.
  • Structure and clarity — everyone knows what needs to happen, who owns it, and what comes next. No more "wait, whose job was this?" in every meeting.
  • No more silos — departments stop working as separate islands. Cross-functional work is built into the process, not bolted on with recurring syncs.
  • Works for hybrid and remote teams — the operational structure distributed teams need to collaborate with clarity. Ownership, handoffs, and next steps live in the process, so work keeps moving when someone's offline or in another timezone.
  • Confident new hires — they ramp in half the time, knowing how things are done here without needing to bother five people to find out.
  • Scalability — the company can hire and keep the know-how, and work multiplies because chaos doesn't.
  • A team culture that's real — culture stops living in a poster and starts living in the discipline, rituals and habits your team actually runs.
  • AI as a real team member — it works alongside the team, follows how your company works, and doesn't have to be prompted or supervised.
  • Better client experience — collaborating with clients, gathering information, and getting proposals approved becomes seamless. When your client is a group, everyone gets a clear agenda and reminders — branded with your company logo.

Yes — our team has multiple plans available. We integrate fast, operate at your level, and deliver outcomes that hold up at scale. Whether you need onboarding support, hands-on implementation, or ongoing coaching, we've got you covered.

Talk to one of our experts →

Our pricing is available at app.novatools.org/pricing. We also have enterprise packages and support, plus a set of packages that include training, support, and the platform — some of which are available at novatools.org/our-services.

We recommend talking to one of our experts, as we can adapt our packages and support based on your complexity. From fractured systems to siloed teams, we identify what's not working, build operational infrastructure that scales, and lead the execution to make it real. We don't just advise — we implement.

Talk to an expert →

4.3 on G2
4.9 on Google
200+ teams trust Nova

Build the operating system your team runs on.

Nova gives your team a structured way to run — with roles, decisions, rhythms, and rituals built in. Set it up yourself, or get paired with an expert who's done it before.

OKRs & Leadership Cadence

Set the rhythm that turns objectives into weekly work — so priorities stay clear and every team stays aligned, not just leadership.

Strategy Clarity

Define strategy with roles, resources, approvals, and cross-department processes built in — so it ends in operational clarity, not a deck no one reads.

Culture as a Practice

Turn values into rituals and habits that leadership actually runs — the kind that build belonging, momentum, and a team that holds itself to a standard.

Onboarding & Hiring Built to Scale

Processes that ramp new hires fast and consistently — so growth doesn't dilute your standards or your culture.

Department Processes

Set standards of work, expectations, approvals, and cross-team collaboration for product, marketing, operations — built for how your teams actually work.

Fewer, Better Meetings

Move what can be async, and turn what stays into structured sessions that actually produce decisions. A simple framework your team can run without you.

If you want to give your team autonomy, protect their focus time, build a culture that holds — and stop holding it all together yourself — this is where it starts.

Free plan · No credit card · Expert support included

Back To Top